Gaiam is a lifestyle brand that specializes in products for yoga, fitness, and wellness. Their products focus on promoting a balanced and healthy lifestyle, helping individuals improve their physical and mental well-being.
Gaiam was founded in 1988 as a catalog company by Jirka Rysavy.
In 1996, Gaiam expanded into the production and distribution of yoga and fitness products.
In 2000, the company introduced Gaiam TV, an online streaming service offering yoga and fitness videos.
In 2019, Gaiam merged with Sequential Brands Group, a brand management company.
Today, Gaiam continues to offer a wide range of products including yoga mats, apparel, accessories, fitness equipment, and wellness essentials.